The Egypt Tourist Authority has decided to Rebrand their logo and whole theme, so they went to JWT for their services to come up with a new and unique theme. I like the overall look and the advertisment itself is pretty good. I think Kuwait needs to rebrand a lot of its different entities with some of the advertising agencies, it would do them good for a refresh.
Link: UnderConsideration
RSS feed for comments on this post. TrackBack URL
March 18th 2010 at 4:10 pm
wow beautiful!
March 18th 2010 at 6:35 pm
[...] Z District » Blog Archive » Egypt Advertising [...]
March 18th 2010 at 7:10 pm
Nice video… I don’t think the strapline is as creative.
We first need to rebrand – from the inside – then we can start thinking about adevertising. We need to bring back the pride of the 70s.
Sigh….
March 18th 2010 at 11:40 pm
Just cover everything in black and put a sign next to it that reads حرام
Thats the new Kuwaiti brand you want to promote.
March 23rd 2010 at 5:17 am
I love it!!! How come they didn’t shoot any locals;)?